Social media threat monitoring is exactly that, proactively using social media to identify and analyze security threats that originate online in the public domain. These threats include everything from negative sentiment identification to explicit threats targeting personnel.
Social media risk is one of the fastest growing threats for all organizations. In social media, there are risks of sharing data and information in violation of applicable laws and regulations, including trademark and copyright infringement, data security, privacy rights, and mismanagement of electronic communications. There is no single solution to making social media use safer. All roads lead back to ‘preparedness,’ which means understanding how social media is used specifically within your organization, designing policies and protocols to prevent or mitigate exposure, and then training people on expectations for social media usage in both peacetime and in crisis.